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Normally when you hear about Pinterest, quick and easy recipes or beautiful home decor come to mind. But what if I told you it’s possible to make money on Pinterest?
This last month, I made my first affiliate sale from a pin I posted 2 weeks ago. I’ve continued making sales from pins I’ve created and have added a few new affiliate products to the list too. So, today I’m going to dish out the exact actions I took to make my first affiliate sale on Pinterest so you can replicate what I did and make your first sale too!
Let’s dive into the steps!
Create an optimized profile
When creating a professional Pinterest profile, here are a few things you’ll want to check off first:
- Create (or convert to) a business account so that you can use Pinterest analytics
- Use Pinterest search optimized keywords in your username & bio
- Choose a niche for your affiliate products
- Create at least 10 relevant personal boards in your niche
The best free course I’ve found that covers creating a Pinterest presence for beginners is McKinzie Bean’s 5-day course: Pinterest Primer. If you’re new to Pinterest, definitely check this course out!
Join an affiliate program
Have you read any amazing books lately, or taken a super helpful course that you just have to share with somebody? That’s great! In my opinion, that’s the very core of affiliate marketing.
Once you have a product in mind, google around to see if the creator has an affiliate program available that you can join. If you can’t find any info, trying emailing the creator and let them know you’d like to promote their product and would love to apply to their affiliate program.
Here are 3 of my favorite affiliate programs for new bloggers:
- Shareasale – get access to thousands of high commission affiliate programs in hundreds of niches once you create an account.
- Creative Market – promote templates, fonts, and other creative assets to your audience
- Ultimate Bundles – hosts dozens of high quality, low cost bundles in niches like health & wellness, personal finance, homemaking, blogging, home business, and more!
Design beautiful pins
The more attractive your pin is, the more likely people are to click on it and repin. And with more exposure can come more sales. Yay!
I recommend creating at least 2 to 3 pins per affiliate product you promote. This isn’t necessary to start making sales, but it will help you test out different headlines and colors to what performs better with your audience.
Create an SEO rich description
Pinterest is more like an online search engine than it is a social media platform. This means that the more keywords your pin description contains, the more likely your pin is going to be seen when people type in those keywords.
Things like the number of repins your pin has also comes into play, but that’s a story for another day. The main point is that keywords are massively important to get more exposure to your pin.
Use Pinterest’s search bar to scope out the specific keywords you should add in your description. Also, try to add the keywords earlier in the description without making it seem weird or robotic sounding.
This can take some time when you’re first starting, but you do get quicker the more you do it.
Pin to several group boards and tribes
Group boards and Tailwind Tribes are amazing for putting your pin in front of a new audience. The boards/tribes you should join will differ depending on the product you promote, but here’s a list of 175+ different group boards + 100+ Tailwind Tribes you can check out.
To find more niche specific group boards, spend some time searching through PinGroupie. You can adjust the settings to find groups with higher repins and titles containing keywords you’re looking for.
Another quick tip is to find top influencers in the industry and check out what groups they’re in and see if you can apply to them as well.
Schedule to Tailwind
Don’t forget to schedule your post to go out in the future to relevant boards you’ve created. The key to making more consistent sales through Pinterest is through continually promoting your affiliate pins. Click here to schedule 100 free pins with Tailwind!
a few tips and next steps
- Promote products on your blog through reviews, and on your sidebar
- Create a content upgrade that includes your affiliate link (only if it’s relevant!)
- Promote the product to your email list
- Always add a disclosure text to your affiliate pins/posts
Ready to make your first affiliate sale on Pinterest? Check out Dale's step-by-step guide, Get Paid to Pin, to see how she earns $500 per month in Pinterest affiliate sales. Use the code RH20 at checkout for 20% off your order.