How to Become a Pinterest Virtual Assistant

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Does offering Pinterest virtual assistant services at $25-50 an hour sound good to you? If so, then you’re in the right place!

Pinterest is a platform that every business and blog can benefit from nowadays. It has a massive amount of active monthly users (150+ million) and a lot of users are coming with the intention of making a purchase.

This is awesome news for anyone who wants to increase:

  • Product or course sales
  • Blog pageviews
  • Affiliate income

And yet, there are still bloggers out there who aren’t on Pinterest yet and just aren’t sure how to make it work for them.

That’s where a Pinterest virtual assistant can come in and help! They can help bloggers in any niche reach a larger audience and get their message out there.

It’s a fun, flexible and rewarding path to take if Pinterest and freelancing are both things you’re interested in.

All that said, today we’ll be going over how you can become a Pinterest virtual assistant in less than a month.

From common services to ideas on finding clients, we’ll be going over some of the essentials of becoming a Pinterest virtual assistant.

Ready to see how you can launch a Pinterest VA business today and start making money from home? Yeah? Sweet, let’s do this. 🙂

Zoomed-in image of a white office desk with feminine decor and text saying: How to Become a Pinterest Virtual Assistant

Evaluate your Pinterest knowledge

So before taking the first step to starting a Pinterest business, consider how much you already know about the platform.

Are you active on Pinterest? Are you familiar with the common scheduling tools? Have you experimented with different Pinterest strategies?

If your answer is no to any or all of these questions, try building up your knowledge on Pinterest before taking the leap to offering Pinterest services.

Free Workshop
Become a Pinterest Virtual Assistant Today Workshop

Want to see if becoming a Pinterest VA is a good fit for you? Check out Kristin's free workshop that covers:

  • ​​​​​​​How and Where Pinterest VAs Work Online
  • What Services to Offer and How Much to Charge
  • ​​​​​​​How and Where to Land Your First Client
Sign up for the workshop now! Learn More
We earn a commission if you click this link and make a purchase at no additional cost to you.

Here are a few resources to help you build up your Pinterest skills!

Take Action: Spend some time working through these resources to familiarize yourself with how Pinterest works. If you’re already a Pinterest master, move onto the next step!

Find Your ‘Why’

Before starting any kind of business, I’m a firm believer in understanding your driving force and setting a few goals.

When I decided to take Become a Pinterest VA Today, I was an absolute newbie when it came to Pinterest. But I knew it was a service I wanted to start offering.

It sounded like fun, is in demand and I had confidence it would be a service that could help me increase my monthly income.

So when it came down to it, I took a few courses on Pinterest, went back to the Become a Pinterest VA Today material and was able to start pitching clients in less than 30 days.

Awesome, right? 🙂

Take Action: Spend a minute or two thinking about your driving force and motivation for starting a Pinterest virtual assistant business. Do you want more freedom, time, income – all of the above?

Choose Your Target market

Are there specific types of blogs you find yourself reading on your spare time? For example fashion, parenting, crafting, etc.

Or are you particularly knowledgeable on certain topics like health, personal finance or beauty?

These are all things to keep in mind when deciding on your target market and essentially picking the kind of blogger or business owner you want to work with.

When you have your target market down, they’ll be easier to find, relate to and ultimately help. Plus, you’ll likely know jargon or terms commonly used in the industry which a major plus.

Take Action: Get specific on the kind of blog/business you want to offer Pinterest services to. What are some niches you’re naturally drawn to?

Want to get crystal clear on your target market and understand them like never before? The Become a Pinterest VA Today course has an entire section in the workbook devoted to helping you better understand and connect with your ideal client.

Create a service menu

Now you’re ready to start working on your list of services!

Here are a few common services a Pinterest VA can offer:

  • Scheduling specified # of pins per month
  • Tailwind account setup
  • Checking for and uploading new content from website
  • Custom pin design (my fave!)
  • Pinterest business account setup
  • Account cleanup (adding/removing boards, etc)
  • Updating pins for search engine optimization
  • Looking for and applying to group boards

You can offer any or all of the services from this list above, or you can add your own to the list if you have some additional ideas.

Once you’ve made your list, set your prices! Take into consideration how much time you think each task will take you and that on average Pinterest VA’s earn between $25-50 per hour.

Also, make sure not to forget about self-employment taxes. Adding an additional 25% of what you plan to charge is a good rule of thumb so you won’t have to worry about having too little saved when tax time rolls around.

Take Action: Pick out the services you want to offer to your target market. And adjust your prices accordingly to account for taxes.

Land your first client

With your list of services and pricing in hand, you can move onto the next step – finding your first client!

There are so many ways to find clients these days, it’s pretty sweet! Not to mention, it’s so much easier to find clients when you have your target market all set and in mind.

So, for example, let’s say your ideal client is a finance blogger, you can join Facebook groups they would likely be a part of. You can also search for ‘Finance blogger’ on Twitter and see who comes up or look at top influencers in the industry and see who follows them.

I’ve seen a lot of great results with Facebook groups personally and in Become a Pinterest VA Today, you’re given 10 of the best groups for finding online business owners and bloggers.

These groups have hundreds of potential clients and are a really great way to get your name out there & start landing clients.

Another thing you can do is let your friends and family know that you plan to offer Pinterest services, the type of clients you’re looking for and if they know anyone who might be interested.

Take Action: Find 5 Facebook groups where your target market resides and introduce yourself in each – with a unique and different intro per group.

Start Pitching your services

Once you have a list of groups to join or a list or individuals you want to reach out to, it’s time to start pitching your services!

This can be though cold-emailing a few people on your list per day to spending an hour or two in Facebook groups introducing yourself and helping others.

Want effective templates you can use to quickly and easily pitch clients with? Become a Pinterest VA Today has several pitching and follow up templates you can use to make an awesome first impression to your potential clients. 

Free Workshop
Become a Pinterest Virtual Assistant Today Workshop

Want to see if becoming a Pinterest VA is a good fit for you? Check out Kristin's free workshop that covers:

  • ​​​​​​​How and Where Pinterest VAs Work Online
  • What Services to Offer and How Much to Charge
  • ​​​​​​​How and Where to Land Your First Client
Sign up for the workshop now! Learn More
We earn a commission if you click this link and make a purchase at no additional cost to you.

Final notes

I know starting up a new business can seem daunting, but I’ve personally found that creating a Pinterest VA business doesn’t have to be confusing or difficult. The key ingredients are knowing what steps to take and creating a solid foundation.

When I took Become a Pinterest VA Today last December, it gave me a hyper focused path to offering Pinterest services in my business.

Plus, Kristin is always making the course better and better with new bonus content, workbooks and Q&A videos.

Now I’m able to help bloggers grow their Pinterest presence, pageviews, sales, etc. It’s an awesome feeling, and if offering Pinterest services is something you’re serious about, I highly recommend checking out Become a Pinterest VA Today.

Does offering Pinterest services sound like something you’d like to do? Let me know in the comments! 🙂

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  1. Didn’t know you can earn money like that with Pinterest! I’m still getting the hang of it trying to figure out how to promote affiliate links there.

    1. Hi Kori! It depends on how much experience you have with Pinterest marketing and how confident you are in delivering results to your clients. If you could show clients examples of your Pinterest account’s growth or a friend’s account, I’d say you could start out charging $25-$50 per hour depending on the task. If you’re starting off with less Pinterest experience, I’d recommend charging $15-$20 per hour and then raising your rates with each new client.

  2. A newbie in the truest sense. Going to begin with the Intro posts, and move forward from there. Prime candidate for this option. In less than one week I’m addicted to Pinterest . Pinning day and night, and luvvvin’ it. Combine that with years of administrative support services experience; and a passion for providing exemplary customer service- I think we may be on to something!! Lol Thank You! look forward to becoming a part of the community.

    1. Hi Jessica! I’d recommend building your Pinterest skills first and working on making your Pinterest account an example for future clients. If you’d like more of a step by step course of action, I highly recommend jumping on the waitlist for Pinterest VA! I’ve personally gone through it and was able to make my investment back with my first client. I believe the course will open up again sometime near the end of summer. 🙂

  3. Most definitely, yes I am very interested in becoming a Pinterest virtual assistant! I will be looking through the links you provided. And I hope to get started soon!

    1. Awesome, Stephanie. 🙂 I definitely recommend jumping on the course waitlist (it should be opening up again in a couple months) and also putting in some time to build up your Pinterest skills while you wait.

  4. A lot of people spend hundreds of hours over the internet to know how to earn money online. I agree with you that you just have to know What types of services you can offer. You can really do a lot to earn money online. I would say if any new individual who would like to make many online starts to reads this informative article I am sure he is heading to get to to a big position since he save hours in research. Very Informative:)

  5. I thought it would be a perfect income option. However, sounds much more difficult than I had anticipated. I don’t have money to invest in the workshops and instructional videos, as I’m sure they are not free. Its hard to get a business started without having money to invest.

    Thanks for your info. It was an eye opener!

    1. I totally get that, Wendy. Something to keep in mind is that the Pinterest VA course I mention in this post only comes out a few times a year, so you could try creating a savings system where you add a set amount to the bucket each week/month. The return on investment you can get from the knowledge in the course is definitely worth it if you put the time and effort into applying it. Thanks for stopping by and all the best!

  6. Hi Rebekah,

    All of this sounds incredibly intriguing to me. I did an internship with a blogger where I completely ran her Pinterest via Tailwind. I loved it.

    I guess my question for you is, are you find the number of clients you’re getting is worth the hassle? I’m worried I’ll get started & then really struggle brining in clients or only have a client. What are your thoughts on this?

    Thank you!

    1. Hi Janell!

      That’s totally understandable. What I’ve noticed is the more you promote and market your Pinterest VA business, the more your clientele will build.

      So if you’re marketing your new biz every day and getting in front of your target market, I don’t think you’ll have a lot of trouble bringing in clients.

      For me, I mainly reached out to previous online entrepreneurs I’d worked with in the past and also messaged new leads daily through email pitching. So it’s all about consistently promoting. I think it took me about 2 weeks before landing my first client, but it felt well worth the wait.

      + It’s 100% possible to make a living offering Pinterest VA services, here are a couple success stories for some inspiration: here’s Lindsey’s story and here’s Selene’s.

      Hope that helps! 🙂

  7. Thank you so much for this information! I’ve been looking for a way to work from home, and this sounds awesome! I do have one concern: how would I let a potential client know that I am working the # of hours/week that I state? Is there a way to monitor my computer or record my screen while I’m working? Would it even matter…?

    I also wanted to know if there are other ways besides Facebook for reaching clients. Though I’m skilled with Pinterest, I’m not so skilled with Facebook… Please let me know, and thank you again!

    1. As a Pinterest virtual assistant, you typically work by job/project instead of per hour. So keeping track of your hours isn’t really necessary. For example, you can charge X amount for scheduling a week of clients content into Tailwind, or X amount to create 10 branded pin graphics.

      And there are definitely more ways than just Facebook to find clients. You can use Twitter, Pinterest, Reddit, etc. Pretty much any social media platform that your target market frequents. I’ve just personally seen the best results from Facebook groups. 🙂

  8. Hi Rebekah,

    Thanks for all this info, very helpful and I have signed up on the waitlist for Becoming a Pinterest VA today, just one question, can you do this from anywhere in the world?? I live in South Africa???

    Thanks once again for your great content!


    1. Hi Clare, I also live is SA and have been interested in being a VA.
      Just wanted to check if you decided if you are going to do it?

  9. Hi. I am a retired grandfather with no children at home. I am going to start watching the videos and learning the business

    1. Hi Tawsha! Gina & Kristin host a free workshop with more information on becoming a Pinterest VA. It’s a great resource if you need more guidance after going through this post. Hope this helps! 🙂

  10. Im interested in becoming a Pinterest VA, the only thing that is holding me back is that i dont have any social media sites , except for pinterest and etsy, nor have i ever wrote a blog or freelance wrote and that seems like where most of the clients come from! Will this be a problem?

    1. Hi Bethany! Not having a Facebook account may make it a bit harder to land clients, but you can always cold pitch clients via email, so it could still work without other social accounts. As for not having a blog, that should be all right. I didn’t have a blog when I first started offering Pinterest services, but I’d definitely practice promoting your Etsy shop on Pinterest. After seeing results, you could write up a case study for your shop and then use it to pitch your Pinterest VA services to other Etsy owners who’d want to bring in more sales from Pinterest. I hope that helps, let me know if you have any other questions. 🙂

  11. I grew my Pinterest organically from 33 monthly viewers to over 61 thousand in a little over a month. I did this for my business but just realized how much I LOVE Pinterest and would love to be a Pinterest VA. Thanks so much for all your help and insight. I can not wait to get my first client.

  12. Thank you for all the great info! I’m practicing with a family members blog right now while I save for the course. My questions are about profiles. I’ve had an active account for a few years now and have full boards. Now that I’ve turnes it into a business account do I have to delete my personal boards? Or do I promote her blog through her profile account? I just want to look the most professional yet I love my boards.

    Thanks so much,


    1. Hi Ashleigh, great questions. I would promote your family member’s pins on her own relevant personal + group boards first and then add it to any of your own boards it could fit into. Also, I don’t see anything wrong with having some personal boards on your profile even though you have a business account. I would just try to keep a balance and put your business related boards at the forefront of your profile. Another option is making your personal boards secret using the board settings. Hope that helps! 🙂

    1. If you don’t have experience with Facebook groups or FB marketing, it’s possible to attain clients from Twitter or other social platforms that your target market frequents. Also, cold pitching bloggers you’d like to work with is a great way to find new clients. A case study showing results you’ve achieved with Pinterest is really helpful when you pitch potential clients via email. Hope that helps!

  13. Where do I even start reaching out? I have no email list, barely any online presence at all, and no website I care to announce. Soon after I get that sense that I might bring some value to the table, my confidence crashes, hard, and I see no value in myself. All in all I am a failure in life and a failure online. I am even a failure at suicide. I have thought about it as a duty, and I have never gotten anywhere near to doing the deed.

    1. Hey A.D. I was in a very similar place when I first started freelancing. I had no social media presence, connections, or marketable skills.

      So I decided to take a VA course to learn some new skills. Then I created a Facebook account and joined a few groups. Within my first week in a group, I was able to land a one time gig. It went pretty poorly lol, I was about to quit the whole freelancing thing. But I stuck with it and eventually was able to work with some really awesome clients.

      I guess what I’m trying to say is that everyone starts at the same level, and ultimately your success is up to you. If you don’t quit and put an honest effort in each day, you will start to see results.

      I believe in you, A.D. You do have value and that value grows the more you share it.

      Also, I just want to add that joining a course really helped me build confidence as a freelancer, and may help you as well. The course I joined came with a FB group where everyone could share their struggles, wins and advice with each other and I think that’s extremely valuable. I sincerely hope this reply is helpful to you.

  14. Question… can you only build a following for a business that doesn’t have a Pinterest account yet? As in, you set one up for them? What if you found a business on Pinterest who’s hasn’t been active in years? What if you could persuade them to re-start their Pinterest traffic, how would they give you access to their account? As far as I’m aware, Pinterst doesn’t currently support adding additional users to your account.

    1. Not necessarily, I’ve helped brand new, and more established businesses grow their followings on Pinterest. When a client already has a presence on Pinterest, you’ll just offer services like scheduling, pin design, and profile optimization, while with a newer account you can offer account set up services as well. In terms of accessing the client’s Pinterest account, they would provide you with their login credentials. Hope that helps!

  15. Hi, I am on the wait list for the Pinterest VA course. I am already using Canva for my home photos, as well as on Pinterest. I use to be a secretary for years until becoming a teacher. Can you suggest anything to help me in the interim?

    1. Hi Elsa! I’d recommend working on honing your skills for the services you’d like to offer as a Pinterest VA. So if you’d like to mainly offer pin design, work on creating pins based on different types of branding. If you’d like to offer Tailwind services, you could sign up for a free Tailwind trial and work on getting familiar with the platform. So, I’d say that spending time now working on building your knowledge and familiarity with Pinterest and the tools you would be using as a Pinterest VA would be great to do while waiting for the course! I hope this helps! Please let me know if I can answer other questions for you.

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