Normally when you hear about Pinterest, quick and easy recipes or beautiful home decor come to mind. But what if I told you it’s possible to make money on Pinterest?
This last month, I made my first affiliate sale from a pin I posted 2 weeks ago. I’ve continued making sales from pins I’ve created and have added a few new affiliate products to the list too. So, today I’m going to dish out step by step what I did to make my first affiliate sale on Pinterest so you can replicate what I did and make your first sale too!
If you’d like to see the exact, step by step strategy I used to make my first affiliate sale, I highly recommend the ebook Get Paid to Pin. Coco, the author, includes a list of affiliate programs you can join, a list of group boards and her complete Pinterest strategy. This ebook is perfect for beginners and a great introduction to Pinterest affiliate marketing on a budget. Grab your copy for 20% off with the coupon code RH20.
Okay, let’s get into the steps!
This post contains affiliate links. If you decide to purchase from one of the links below, I’ll receive a small commission at no additional cost to you. Thank you for your support!
Create an optimized profile
When creating a professional Pinterest profile, here are a few things you’ll want to check off first:
- Create (or convert to) a business account so that you can use Pinterest analytics
- Use Pinterest search optimized keywords in your username & bio
- Choose a niche for your affiliate products
- Create at least 10 relevant personal boards in your niche
The best FREE course I’ve found that covers creating the perfect Pinterest profile, desining pins and using Boardbooster is McKinzie Bean’s 5 day course: Pinterest Primer. If you’re new to Pinterest, definitely check this course out!
Join an affiliate program
Have you read any amazing books lately, or taken a super helpful course that you just have to share with somebody? Great! In my opinion, that’s the very core of affiliate marketing. Once you have a product in mind, google around and see if the creator has an affiliate program available that you can join. If you can’t find any info, trying emailing the creator/author of the product you’d like to promote to see if they’d be interested in creating a program.
Here are a few of my favorite affiliate programs:
Design beautiful pins
Needless to say, the more attractive your pin is, the more likely people are to click and repin it. And with more exposure can come more sales – yay! So be sure to put some time into your designs and if you have a few minutes, I recommend batch creating 2-3 images for the same pin. This isn’t necessary, but it will help you test out different headlines/colors to see which one does best overall.
Create an SEO rich description
Pinterest is basically an online search engine, which means the more keywords your pin description contains, the more likely your pin is going to be seen when those keywords are used. Things like the number of repins also come into play, but that’s a story for another day. The main point is that keywords are MASSIVELY important to get more exposure to your pin.
Use Pinterest’s search bar to scope out the specific keywords you should add in your description. Also, try to add the keywords earlier in the description without making it seem weird or robotic sounding.
From experience, it can feel pretty strange at first, but it gets a LOT easier the more descriptions you write.
Pin to several group boards and tribes
Group boards and Tailwind Tribes are amazing for putting your pin in front of a new audience. The boards/tribes you should join will differ depending on the product you promote, but here’s a list of 175+ different group boards + 100+ Tailwind Tribes you can check out.
To find more niche specific group boards, spend some time searching through PinGroupie. You can adjust the settings to find groups with higher repins and titles containing keywords you’re looking for.
PinGroupie hasn’t been updated for awhile, but it’s still an awesome source for finding new boards. Another quick tip is to find top influencers in the industry and check out what groups they’re in. Look for engagement (repins), and a joining process listed out by the group board leader.
Schedule to Tailwind
Don’t forget to schedule your post to go out in the future to relevant boards you’ve created. The key to making more consistent sales through Pinterest is through continually promoting your affiliate pins. Click here to sign up for a free trial of Tailwind!
- Promote products on your blog through reviews, or on your sidebar
- Create a content upgrade that includes your affiliate link (only if it’s relevant!)
- Promote the product to your email list
- Always add a disclosure text to your affiliate pins/posts (#ad is a good one to use on Pinterest)
Want even more info on how to make money on Pinterest? Check out Coco from Blog Darling’s ebook: Get Paid to Pin! I’ve recently gone through it and can attest to the strategy she teaches. If you’re thinking of getting it, be sure to use my exclusive coupon RH20 to grab it for 20% off.
What do you think? Are you ready to start making affiliate sales on Pinterest?